Fixed price Audi Servicing from Poole Audi - New Rates

With the VAT rate increasing in January and oil prices rising, many of our competitors have been increasing their prices. Even the likes of Kwik-Fit have been struggling to get anywhere near the price of some of our more complex jobs. We have also been forced (along with the rest of the Audi network) to raise our prices from the 1st November 2010, however we still remain competitive and we have maintained the price on many jobs.

The best place to service and maintain your car is still Poole Audi. You may be thinking that main dealer prices would be too expensive, but I have good news for you. Our prices are still lower than our competitors. Here are some examples:

Front wiper blades £39.00
Brake fluid change £49.00
Brake pad change £129.00
Interim service £149.00
Brake pad and disk change £249.00
Major service £269.00
Cam-belt change £399.00
Clutch (non-quattro) £649.00
Clutch (quattro) £849.00

All these prices include parts, labour and VAT.

What’s more, you still benefit from all of the following:

• Work completed by technicians trained by Audi UK
  
• Genuine Audi parts with 2 years warranty
  
• Software updates to provide your vehicle with the latest technology
  
• Official Audi stamp in your service book
  
• No additional work is ever completed without your authorisation
  
• Complimentary wash and vacuum for your car
  
• Assistance with transport to and from Poole Audi

To find out more about our fantastic fixed price services call us on 01202 775050.

Prices shown apply to any Audi over 36 months old and with an engine 2.0 litres or less.

Double award for Poole Audi – Audi Driver Awards 2010

A big thank you to everyone that voted for us in the Audi Driver Awards 2010. Over 4,500 votes were counted in the most competitive year to date.

The award ceremony took place on Saturday 9th October in Swindon, the town made famous by having the only lighthouse not visible from any water! That’s right, this fantastic, although useless structure was built 40 miles from the nearest major waterway! Local councils in the 1830s were so concerned of rising water-levels caused by global warming, that they commissioned the construction of this urban lighthouse. Needless to say, the instigator of the plans was jailed for fraud, but the embarrassed council kept the light glowing for several decades to come.


The venue for this ceremony was the Swindon Hilton, however our first stop in Swindon was one a little more familiar – the Swindon Audi Dealership! Thanks to all the team there who put a lot of effort in and made everybody feel very welcome. After a brief look around the showroom, the guests were shuttled over to the hotel, where the main event took place.

The room was filled with owners clubs, Audi dealers, Audi UK representatives and of course the special guest, Allan McNish! It is always a pleasure to hear Allan speak at these events as he has so much passion for the brand and motor racing. His plane flight was certainly worth the effort, when he was awarded the final award of the night – Audi Personality of the Year 2010.


Our team were awarded two awards on the night. The first being for Audi centre of the year for events. We came second in this category, behind the hosts, Swindon Audi. An exact repeat of last years result and one that sparks some new competitive spirit. In response to our efforts to provide the best environment to purchase a new or Approved Used Audi, we were also presented with the silver award for Audi Retailer of the year.

Although, two silvers don’t make a gold, we are still very proud to accept these awards and this will only inspire us to work that bit harder next year to beat the hosts at their own game!

Once again, thank you all for your votes and your continued support


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2 new Audi Concept cars unveiled at the Paris Motor Show

Two new Audi concept cars grabbed the limelight on press day at the Paris motor show; the quattro concept and Spyder e-tron plug-in hybrid sports car.

quattro concept reborn

The quattro concept celebrates the 30th anniversary of the iconic quattro. Based on a shortened RS 5 platform, the concept is actually closer in spirit to 1984’s Sport quattro, a more compact version of the original coupe that was designed to improve the car’s agility on the world’s rallying stages.

The concept’s wheelbase is 150 mm shorter than the RS 5’s, its roofline is around 40 mm lower and the 4.28 metres overall length is around the same as a Volkswagen Scirocco’s, which is 200 mm shorter than an A5. However, unlike the RS 5, the concept is a strict two-seater.

Most of the bodywork is aluminium, but the bonnet and rear hatchback are carbonfibre. The car weighs approximately 1300 kg, around the same as the Sport quattro.
Power comes from a 400PS version of the TT RS’s twin-turbocharged five-cylinder engine, mounted north-south. This is comfortably more than the 300 bhp of the original road-going special. It is paired with a six-speed manual gearbox and the quattro can accelerate from 0-62 mph in just 3.9 seconds.

Like the RS 5, the quattro “has full four-wheel-drive, not the TT's Haldex system,” commented the quattro concept’s designer, Steve Lewis.

The front styling is dominated by a huge rectangular grille, while the side profile’s key feature is an extra-thick C-pillar that has the four-ring logo stamped into its metal. The cabin features a slender, ‘floating’ dashboard and bucket seats that are 40 per cent lighter than regular items.

Spyder e-tron plug-in hybrid sports car unveiled

The Spyder variant will be a diesel hybrid in contrast to the pure electric e-tron, which was shown at the Detroit motor show earlier this year.

It has a twin-turbocharged TDI unit powering the rear axle and a pair of electric motors at the front. The new concept’s dimensions are similar to those of the original e-tron. At 1.8 metres wide and 4.06 metres long, it’s 13 cm longer and 3 cm wider than the all-electric version.

Two new models arrive at the Poole Audi showroom

The eagerly awaited Audi RS5 Coupe has arrived at our showroom. Our demonstrator is fully prepared and ready for viewing. The spiritual successor to the Ur quattro is fitted with a high-revving 450PS, 4.2 litre V8 FSI engine. This power along with its 430nm of torque is delivered to all-four wheels through the 7-speed S-tronic gear-box and quattro drive-train. All of this helps the incredibly sophisticated RS5 to reach 62mph in only 4.6 seconds!

In a more executive class, the new Audi A7 Sportback, due for release early next year is set to make a surprise appearance. From the 13-18th October 2010 we will have a left hand drive A7 on display in our showroom.

Highlights of the A7 Sportback’s specification include a retractable MMI unit with 6.5-inch colour display and SD Satellite Navigation, Audi Parking System Plus, DAB radio and Xenon Plus headlights with LED daytime running lights. There is also the option of adding a head-up display, which is an all-new technology for Audi, that will project important information, including speed data and navigation routing, onto the windscreen so that it appears to float around 2.5 metres ahead of the driver.

For more information on either of these new models, please contact our sales team on 01202 775050.

Audi A1 Launch at Poole Audi - 19th November

On the evening of the 19th November, the fantastic new Audi A1 will be unveiled at our showroom. This event will be like no other and places are strictly limited. To reserve your place at the launch, e-mail chris.ryu@oceanautomotive.co.uk stating your name and address.

Fleet of electric Audi A1s create a buzz in Munich

Twenty A1 e-trons will be part of a pilot project in Munich to monitor ‘green’ behaviour. The 102 PS battery-powered ‘Mega City vehicle’ fleet will be up and running by mid-2011.
The ‘eflott’ project will form part of the ‘Model Region Electromobility Munich’ initiative sponsored by the German Federal Ministry of Transport. Two hundred newly installed charging stations will form part of the ‘power grids of the future’ according to Klaus-Dieter Maubach, member of the Board of Management of E.ON AG. The Department of Vehicle Engineering has developed a smartphone application that will monitor participants’ mobility behaviour. Experts at the Technical University of Munich will collate this information which will include how often they use buses, trains, bicycles, and their electric cars.

Rupert Stadler, Chairman of the Board of Management at Audi AG, said: “We hope that this fleet trial will enable us to gain broad insights into the behaviour but also the expectations of our customers regarding their dealings with electric cars. Of course, the data that we will collect are another aspect. This market and technology feedback will enable us to further expand our expertise in electrification.”

For more information on the A1 E-tron, click here

Beat the VAT increase with new stock cars from Poole Audi

On January 1st 2011, the VAT rate will rise from 17.5 to 20%. This can add anything from £300 to £2,500 to the price of your new Audi. To avoid the rise, customers must take delivery of their car before the end of the year.

The Audi brand continues to grow in popularity and lead times on most models vehicles already stretch into next year. Here at Poole Audi, we have managed to get hold of some very rare new cars available for delivery this year.

Contact us now to discuss your requirements.

A1 beats core competitors in battle of the insurance bands

The new Audi A1 has stolen a march on its core competitors again – this time in insurance groupings released recently. Across the board, in diesel, low-power petrol and high-power petrol versions, A1s are classified in lower insurance groups than competing MINI and Alfa Romeo Mito models.

This gives Audi A1 owners another huge benefit to ownership. Those who have already obtained insurance quotes, may want to do so again now final figures are announced.

Details are in the comparison chart below.

Diesel Cars

Make	Model	CC		Rating 1-50	Suffix
Audi	A1 SE and Sport 1.6 TDI (105PS)	1598		14	E
Audi	A1 S-Line 1.6 TDI (105PS)	1598		15	E
Mini	Cooper D (112PS)	1598		18	E
Alfa Romeo	Mito JTDM (120)	1598		19	E

Petrol Low-power

Make	Model	CC		Rating 1-50	Suffix
Audi	A1 SE, Sport and S line TFSI (86)	1197		9	E
Alfa Romeo	Mito (95)	1368		11	E
Alfa Romeo	Mito Turismo Sport (95)	1368		12	E
Mini	One (98)	1598		13	E

Petrol High-Power

Make	Model	CC		Rating 1-50	Suffix
Audi	A1 Sport TFSI (122)	1390		15	E
Audi	A1 S line TFSI (122)	1390		16	E
Mini	Cooper (122)	1598		17	E
Alfa Romeo	Mito Lusso Multiair (135)	1368		18	E
Alfa Romeo	Mito Veloce Multiair (135)	1368		19	E
Alfa Romeo	Mito Cloverleaf(170)	1368		26	A

New winter wheel and tyre programme launched

Poole Audi are launching its first winter wheel and tyre programme. Winter tyres bring significant advantages over regular 'summer' tyres in temperatures below seven degrees centigrade.

We are also offering customers a free set of wheel and tyre storage bags (illustrated right) worth £25, until stocks last.

Pre-order by 25 September to take advantage of this offer

Winter wheels and tyres – ideal for rain, low temperatures, ice and snow

• From temperatures below +7°C, winter tyres offer significant improvements in grip and braking. To achieve this, winter tyres are designed with different rubber compounds and tread patterns with countless ‘biting edges’
• As well as in snow, traction on wet and dry roads is dramatically improved, in temperatures below +7°C, because power is applied to the road more efficiently
• Reduced risk of aquaplaning – the greater proportion of ‘negative’ tread copes better with standing water
• Greater comfort – rubber compound designed to stay soft, smooth and quiet at lower temperatures
• Ideal companion to quattro four-wheel drive
• Simple – wheels and tyres are delivered complete, ready to fit to the car
• All tyres offered are from premium tyre manufacturers
• Outstanding quality and special painting processes ensure that our alloy wheels have maximum durability and protection against light, weather conditions and corrosion
• In the majority of cases, snow chains are available to accompany the winter wheels and tyres

Prices
The most popular UK sizes are shown below. Please contact our parts department on 01202 775050 for more information.

Set of four alloy wheels, winter tyres and storage bags (while stocks last).
A3 16-inch five-arm design Dunlop SP Winter Sport 3D £840.00
A4 17-inch five-arm design Dunlop SP Winter Sport 3D £1120.00
A4 allroad 17-inch five-arm design Dunlop SP Winter Sport 3D £1200.00
A6 17-inch five-arm design Dunlop SP Winter Sport 3D £1120.00
A6 allroad 17-inch five-arm design Michelin Pilot Alpin PA3 £1400.00
Q5 17-inch five-arm design Dunlop SP Winter Sport 3D £1160.00
Q7 18-inch seven-arm design Dunlop Grandtrek WT M2 £1480.00

Tyres are also available without alloy wheels, contact our parts team on 01202 775050 for more information.

TT on the Quay 2010 Meeting - 30th July

‘Poole is a beautiful place’

For some years that was the slogan of Poole Tourism and while I always remember seeing the tag-line displayed on everything from bus backs to wheelie-bins across the town, the message never really got drummed in. You get used to the scenery, the colourful history evades you and the natural beauty blends into daily life. Until recently that is, when I attended the Harry Paye and Poole Afloat event on Poole Quay. Aimed at getting families interested in life near and indeed on the water. This fantastic event and the beauty of Poole Quay reminds us all why Poole really is a beautiful place.

Poole Quay is also the setting for another fantastic event this summer. On Friday 30^th July, the roads around the quay will be closed to all traffic (TTs exempt of course) for the 9^th Annual TT on the Quay event. The event has grown in popularity over the years and in some years has seen over 70 Audi TTs parked up on the quayside. This year will continue in the same format with a free BBQ provided for TT owners and as usual, we will be hiring the Brownsea Island Ferry provide a unique vantage point and seating.

There will be a display from the TT Owners Club, demonstrating a range of one-of-a-kind cars and examples of several specifications from throughout the years. We will also be putting on an impressive display, including our unique Audi R8 Spyder, the all-new Audi A8 and the Audi TT 2011 facelift.

The 2011 model year TT, has been fully revamped and while the styling changes are subtle and understated, the technical advancements are huge. All cars will now benefit from brake energy recuperation and the new driver efficiency programme which gives tips to improve fuel economy. General Fuel economy has been improved by up to 14%, while CO2 emissions have been cut by a further 30g/km in the 2.0 TFSI manual. Performance has also been enhanced with the 2.0 TFSI 200PS engine being replaced by the award winning 211PS engine from the A5 Coupe. This will now send a TT coupe quattro S-tronic from 0-60 in only 5.6 seconds and yet still returns 39.2mpg combined, reinforcing the TT as the best in its class. The new model opened for ordering back in April and we expect to see the first customer deliveries arriving very soon.

The event takes place between 6-9PM on the 30^th July. For the TT owners among you, please arrive from 6PM and our marshals will be on hand to position your car in the largest display of TTs in the south. Those not lucky enough to drive an Audi TT, parking is available just a few minutes away and with so many vehicles on display, with the water as the backdrop, it is well worth the journey.

For more information on the 2010 TT on the Quay event, please call 01202 775050 or e-mail chris.ryu@oceanautomotive.co.uk

Audi A1 Autocar Review - like an A4 only smaller

“The A1 is an interesting addition to the super-mini ranks, quite different from the horde in that it is created to be much more conscious of the cars above. It’s like an A4, only smaller, or as one engineer put it, the car is meant to be; all the richness of an Audi shrink-wrapped into a car just four metres long”.

The above is a quote from the first road test review of the Audi A1 by Autocar Magazine. It was in my eyes, a report made by somebody that understands the real purpose of the Audi A1. Here the reviewer, Steve Cropley identifies the new A1 as “a baby-A4, a super-mini in a business suit” and that really is what was intended with this car, simply put it is ‘Vorsprung durch Technik condensed’. The car is sporty, stylish and sophisticated, fulfilling all of Audi’s core values that apply to every model in their rapidly expanding 36 model line-up.

A lot of comparisons have been made against the Mini Cooper and while in size the cars are very similar, they could not be more different. The BMW Mini is all about being retro and cute, quality was not really a concern and needless to say it shows, particularly with the interior trim. The remake of a cult classic has proved to be very popular though and sales have been very good since the word go. The A1 is not designed to be retro, nor is it supposed to be cute; it is the gateway to the Audi range and is therefore built with all of the attention to detail that any Audi should be. Steve sums it up very well; “settled into a beautiful-looking two-tone cloth and leather seat, the driver looks forward, through a steering wheel that could have come from an A8, to a classic twin dial instrument layout with an electronic info-screen between them. It goes straight to the top of the class”.

Technology has also been taken straight from the new flag-ship Audi A8 making the A1, the most technologically advanced small car on the market. A few weeks ago, I was lucky enough to spend some quality time with the new A1 and having recently launched the new A8, I too found myself making references to similarities with quality highlights. The interior design is remarkably driver orientated and even the standard interior trim-level has little touches that would be comfortable in a car twice its price. The Autocar road-test goes on to agree; “a true Audi unique selling point, is obviously from the interior. Ingolstadt bosses decided long ago that Audi would concentrate on interior craftsmanship, because it was something every buyer noticed. Believe it or not, the A1’s dash design is quite reminiscent of the Jaguar XJ’s with high-quality double-stitched material that looks just like leather everywhere and four circular air outlets with metallic bezels, reminiscent of jet engine intakes”.

“In all, there is no room to doubt that you’re in a grown-up car, for all its sub-Fiesta overall dimensions. When it comes to driving, the business-suit analogy continues. The car is very smooth and quiet, especially when you select the automatic gearbox function and it rolls along on surprisingly low revs, slurring so gently around its seven ratios that you only really notice it when you’re going for it”

Over the course of the next few weeks the press will be filled with road-tests, previews and reviews of this car as journalists are fighting to get hold of an A1 for testing. For the rest of us, there will be a chance to see the car up-close at Goodwood this weekend (1st - 4th July) and the first showroom cars are likely to arrive in late October.

Mr Cropley’s full, un-biased report can be read in Autocar Magazine (23rd June) and more information on the Audi A1 can be found by visiting www.pooleaudi.com or calling 01202 775050.

1, 2, 3 for Audi at Le Mans

Another record breaking weekend for Audi at Le Mans, as Audi drivers Timo Bernhard, Mike Rockenfeller and Romain Dumas cover a record breaking distance of 3,361 miles, taking the Le Mans title for the 9th time in 11 years. They flawlessly completed 397 laps of the circuit at Le Mans, beating a record set in 1971.

Second and third place also went to Audi, marking the new Audi R15 Plus as another Audi success. It almost ended differently for Audi though. Peugeot looked like it had clinched its second consecutive Le Mans win, until all four of its 908s were forced to retire from the race with mechanical failures. While Audi could not match the pace of the Peugeot, Audi proved their reputation for reliability and efficiency.

After the race DR Wolfgang Ullrich - Audi’s Head of Motorsport explained: “Squeezing higher output out of the engines without sacrificing reliability posed a great challenge, which our team mastered in an outstanding manner. We did not use the full potential of the V10 TDI engine this year to be absolutely on the safe side. That is why it was clear to us even before the race that we wouldn’t have the fastest car, but a very reliable and efficient one.”

This is the forth time that Audi have taken all three places on the podium at Le Mans and knowing Audi, this will not be the last.

Below is some onboard footage from the number 8 Audi R15 Plus:

Inspiring… The new Audi R8 Spyder

When I first stepped foot in the door at Poole Audi, the first thing I really remember of my experience was being mesmerised by the phantom black R8 that was sat on the plinth in the showroom. I was so spellbound with this car, that at that moment I knew where I wanted to be and that just made me even more determined. I remember members of my family saying that the novelty will wear off and that after working with Audis for a while, they will just be ‘just another car’.

Well, they were wrong. This is my third year at Poole Audi and I am still very much in love. Not just with the R8, but with the entire Audi brand. It’s not just the enthusiasts among us either. Every-time anybody even gets a hint of complacency with the brand, a new model is released. This is what I believe really gives Audi the edge. It is the constant development, the constant need to improve; you could even say it is the Vorsprung durch Technik in their DNA.

Every brand has strengths and weaknesses, Audi is no different. However, they have managed to create such a desire and developed their products so effectively, that I honestly don’t believe they have a car in the range that I would not purchase, funds permitting of course! Every model in the range (even the most seasoned) looks modern and stylish, all thanks to subtle, regular enhancements to the design and specification.

So what has prompted me to turn my enthusiasm into a blog this morning?

It may have something to do with this:

Standing proudly on that same plinth that used to house the phantom black R8 that inspired me on my first visit, is a misano red R8 Spyder. Roof down, V10 engine begging to be started, light glistening off the new high-gloss design alloy wheels. Priced at £122,475 you would expect it to be nicely finished, but with this particular car, we have attempted to build something rather special and the specification of the car is truly unique.

The misano red, pearl effect paint is not normally available on this model and so has been carefully selected from the Audi exclusive range. The theme has been carried on inside the cabin, with red stitching around the exclusive alabaster white leather door inserts and red piping around the edges of the R8 embroidered floor mats. Carbon fibre has been added to the door sills, inlays and mirrors cars making this car a real one-off.

Even the standard specification of the R8 Spyder is impressive, standing above that of the V10 Coupe and over £13,000 of options on the V8 actually come standard on the Audi R8 Spyder. We only needed to add a few more options to make the car complete. These include wonderful 19” high gloss alloy wheels and the Audi parking system advanced with reversing camera, after all we wouldn’t want to damage those alloy wheels.

I haven’t had the pleasure of driving this truly beautiful car, but on paper the performance is equally impressive as the breath-taking design. It will go from 0-62 in 4.1 seconds, making it only a fraction slower than the lighter V10 coupe and has a top speed of 194mph, way too fast to be going with the roof down! It is worth taking some time to highlight the roof here. The innovative Z-fold design (first seen in the A3 cabriolet) allows the roof to open or close in only 19 seconds and at speeds of up to 31mph. The material and unique design of the fabric roof is so advanced that this car, with all of its added complexity and structural reinforcement, is actually only 100kg heavier than the Coupe – a real victory for German engineering.

What do I think about the latest addition to our range? Inspiring.

For more information on the new Audi R8 Spyder, please call 01202 775050 or visit our website www.pooleaudi.com

The new must-have Audi A1 for only £189 per month!

A little while ago I wrote about this new exciting car and emphasised the fact that getting one on finance was likely to be a sensible option. Well today my theory has been confirmed.

The Audi A1 is now available on the Audi Solutions package, an innovative way to purchase your new car. It is well known that the ideal time to replace your car is often at the 3 year mark. It is at this time that the cost of ownership starts to increase, the vehicle needs its first MOT, the manufacturers warranty expires and it is likely that the owner would also like to upgrade to the latest model. The Audi Solutions package gives the customer the flexibility to either change his/her car at the 3 year mark, or keep the car and pay off the balance.

The key to the solutions package is the ‘guaranteed minimum future value’. What this means is that Audi Finance will guarantee that your new car will be worth a certain amount at the end of the agreement and this also acts as an optional final payment, bringing your monthly instalments down. If you wanted to keep the car past this point then you pay the balance of the finance and the car is yours* and as the value of the car is guaranteed, even in a worst case scenario you will have nothing left to pay on your finance.**

I mentioned lower monthly payments before, but let’s look at the actual costs of buying a new Audi A1 on Audi Solutions. The model currently most in demand is the ultra efficient 1.6 TDI, which when upgraded to the Sport trim level comes in at £15,980. The customer would only need to put down a deposit of £3,174.73 to give them a monthly payment of only £189 per month. There are of coarse cheaper trim levels and engines available and the packages can be tailored to your ideal car and budget.

The deal doesn’t end there! When placing your order you have the opportunity to purchase a 5 year service plan. This remarkable plan covers the scheduled maintenance of the vehicle for up to 5 years or 50,000 miles (whichever comes first), for a one-off price of £250. If you buy your car on Audi Solutions, this £250 could also be spread across the whole finance period.

There have always been many benefits to the Audi solutions plan, but with the announcement of the Audi A1 finance offer, also came the introduction of some extra features to the policy. All quotes will include Free Personal Accident Insurance and Free Misfueling Insurance, both new additions to the Audi finance packages. There is also the option to take a payment holiday during the terms, allowing you to defer payments (1 a year) until more convenient.

For more information on the next big thing from Audi, or for a quote tailored to your own specification, please call 01202 775050 or e-mail chris.ryu@oceanautomotive.co.uk

* Providing payments are up to date and subject to £60 optional final payment fee
** Providing payments are up to date. Excess mileage charges apply.
# Finance subject to status. Finance under-written by VWFS.

Audi Insurance Premiums Lower Than BMW and Mercedes!

I am no doubt, one of the youngest Marketing Specialists in the Audi network and so for me, the cost of insurance is quite important. The Association of British Insurers has just released data comparing the average insurance groups of the leading German Manufacturers.

Every model in the Audi range comes fitted with security and safety features that combine to lower insurance costs. Even little touches such as the manufacturer having Thatcham approved locking wheel bolts and security marking all parts can dramatically lower the insurance cost of your new car.

The table below compares Audi models with comparable models from BMW and Mercedes. Your insurance company will look at these numbers and your own insurance risk to calculate your insurance premium.

Our new range of cars start with an insurance group of only 7 (1-20 measure), or 15 for the new 1-50 measure and the upcoming Audi A1 is predicted to be even lower.

For more information on the Audi range, please contact us on 01202 775050 or e-mail chris.ryu@oceanautomotive.co.uk

Poole Audi Launch the all new Audi A8 and Audi R8 Spyder

The new Audi A8 and R8 Spyder arrived at Poole Audi on the 20th May 2010 - below is a short video of their arrival.

For more information on the latest additions to our range, please contact our sales team on 01202 775050 or e-mail a8launch@pooleaudi.com

A5 Coupe, A5 Sportback, A5 Cabriolet MY11 product changes

2011 will see changes across the whole Audi range. Subtle changes will take place such as, all badges being changed to just state just the engine type (TDI/FSI) and no longer the capacity (3.0 TDI).

Below you will find the more specific model specific changes for the A5 Coupe, Cabriolet and Sportback models.

Product changes for the model year 2011 A5 range introduce subtle enhancements to standard equipment, including new optional 18-inch alloy wheels, a black styling pack (A5 Sportback) and option price changes.

Standard equipment changes

Status	Standard equipment changes	Change to	Models affected
New	Energy saving tips feature in Driver’s Information System	Standard equipment on all models	A5 Coupe / Sportback / Cabriolet
New	Misfuelling inhibition	All diesel models	A5 Coupe / Sportback / Cabriolet

Optional equipment changes

Status	Order code	Option description	Availability	Basic RRP	RRP (inc VAT)	Comments
New	PRR	18-inch x 8.5J ‘15-spoke star’ design alloy wheels	A5 Coupe / Sportback - SE trim only	£553.19	£650.00
New	n/a	Acoustic windscreen - reduces outside noise using an additional layer in the windscreen	A5 Coupe / Sportback	n/a	n/a	Only in combination with Lane Assist (7Y2) or auto-dimming rear view mirror (4L6). Cannot be ordered as a separate option.
New	4ZM	Black styling pack	A5 Sportback	£302.13	£355.00	Already available on A5 Coupe

New option prices

Changes to cost prices and exchange rates mean that some options will have new recommended retail prices (RRPs) from MY11:

Order code	Option description	Availability	Basic RRP	RRP (inc. VAT)	Change
8T1	Cruise control	All trim levels	£187.23	£220.00	+£30
7X1	Audi parking system (rear only)	Standard trim only	£280.85	£330.00	-£25
7X4	Audi parking system plus	SE trim and above	£272.34	£320.00	+ £25
4A3	Heated front seats	All trim levels	£234.04	£275.00	+ £25
UH2	Hill hold assist	All trim levels	£55.32	£65.00	+ £20
4L6	Auto-dimming rear view mirror	A5 Sportback 4-cylinder, SE trim upwards	£272.34	£320.00	+£20
4L6	Auto-dimming rear view mirror	A5 Coupe/Cabriolet and A5 Sportback 6-cylinder, SE trim upwards	£187.23	£220.00	+£20

Paint, upholstery and trim changes

Status	Code	Paint colour changes	Models affected
Discontinued	3W	Deep green	A5 Coupe and Sportback
New	4U	Teak brown	A5 Coupe and Sportback

If you would like more information on the new specification changes, please contact our sales department on 01202 775050 or e-mail chris.ryu@oceanautomotive.co.uk